In the case of the “55% of White women who voted for President Donald Trump” we know Why. Our view of voting is that everyone has core beliefs that influence how we vote. Those beliefs or issues tend to aggregate for or against a candidate. Here...
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Quick Facts: What Do Americans Think are Their Most Significant Traits?
We were interested in how Americans rated some of the broad-based categories of their identities. Across multiple US census-based populations we asked people how important certain traits were to them. The traits were their age, their...
1 Fundraising Tip: How To Increase Your Nonprofit Donations
The Challenge of Nonprofit Fundraising The holiday season is upon us. Billions of dollars are requested from millions of donors and potential donors between now and the end of the year. Thousands of campaigns. Opportunities to donate to nonprofits are everywhere....