GREENWICH, Conn., March 28, 2022 (Newswire.com) - PathSight Predictive Science is the data engine behind new tools in Diversity, Equity, and Inclusion (DEI) training across several government departments including the US Armed Forces. Pathsight, which has a...
Investing in Inclusive Productivity The COVID-19 Pandemic has revealed some truths that were hiding in plain sight all along. In pre-pandemic America, we were losing an estimated $1 trillion dollars a year from the sinking rate of employee engagement. Add to that, the...
In the case of the “55% of White women who voted for President Donald Trump” we know Why. Our view of voting is that everyone has core beliefs that influence how we vote. Those beliefs or issues tend to aggregate for or against a candidate. Here...
We were interested in how Americans rated some of the broad-based categories of their identities. Across multiple US census-based populations we asked people how important certain traits were to them. The traits were their age, their...
The Challenge of Nonprofit Fundraising The holiday season is upon us. Billions of dollars are requested from millions of donors and potential donors between now and the end of the year. Thousands of campaigns. Opportunities to donate to nonprofits are everywhere....
In this study we explore the connection between demographic and psychological attributes and digital records for a cohort of 7,633 people, closely representative of the US population with respect to gender, age, geographical distribution, education, and income.
The explosion of media options that are now within the grasp of the consuming public has fostered a great deal of conversation about mapping the customer journey.